Ram trucks featured this image in it's 2013 Super Bowl ad 'Farmer.' The audio track was broadcaster Paul Harvey's 'So God made a farmer' 1978 speech.
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Beyonce didn't sing about the soil and Bar Refaeli kissed a tech geek rather than a farmer in her commercial, but it was Iowa agriculture that felt a warm afterglow the Monday after the Super Bowl.
One of the most-viewed commercials turned out to be Dodge Ram's tribute to agriculture, with a voiceover from the grave by the late radio legend Paul Harvey, who exclaimed "So on the eighth day, God created a farmer."
The ad depicted farmers as every bit the hardworking, devout, sensitive people loyal to family and community they have been stereotyped as. ...


